Adele Crane provides CEOs and senior executives with short insightful eBooks that assist them answer questions or understand more about the subject of marketing and sales. These are the most popular eBooks provided for you interest. Please click on the links provided to download your copy.
Failing Growth Strategy
When companies have some success with their sales force, they often consider the next step is to hire more people. Unfortunately, we see this approach repeated over and over again, and it leads to disappointment. Download your copy today.
CEOs Guide to Revenue Improvement
Companies experience spurts of growth at different stages of their life cycle, but some achieve consistent growth. This eBook outlines how those companies are in the top 22% of growth while others struggle to survive. Download your copy today.
Lean Sales Growth
When numbers are falling in the top line, companies often immediately focus on profitability. The focus needs to be balanced between cost cutting and growth. Learn more: Download your copy today.
I Want to Lead a Sales Transformation
The senior executive have decided that it is time for a sales transformation to address the performance issues in the team. Who is best suited to be the leader? Download your copy now.
Breaking the Sales Revenue Barrier
A guide for CEOs that want to achieve profitable growth for their company and grow to the next level. Download your copy now.
Sales Strategy Development and Execution
Companies continue to struggle with the need for well-defined sales strategies that are executed timely to the market. This ebook guides you on how to write sales strategy and execute. Download your copy now.
The CEO Procrastination Sales Trap
A report offering CEOs valuable insight to assist them in their sales organisation’ preparedness and ability to deliver. Download your copy now.
How to Effectively Grow a Company Immediately
How much can you business grow using existing resources and what do you need to do to make it happen? Download your copy now.
What 5 Metrics Should Marketers Provide CEOs
A guide to the primary role of marketing in business to business (B2b) environments and how to generate leads for your sales division. Download your copy now.
What Predictive Sales Analytics Actually Drive Growth?
A short guide on predictive sales analytics for CEOs and MDs. Download your copy now.
What Selling Situations is Inside Sales Best Suited To?
The Four Keys Ways To Identify Where Inside Sales Are Most Appropriate. Download your copy now.
Experience vs. Performance
Explore the advantages and disadvantages of hiring outside industry competitors when seeking greater revenue and profits and a competitive advantage. Download your copy now.
Getting Customer Relationship Management (CRM) Right
Selecting CRM Software requires due diligence and understanding of what functions you require. This eBook will assist you in this process. Download your copy now.