Books by Adele Crane
Top Selling Books on Sales Improvement, Best Practice Sales Forces, and Sales and Marketing Alignment
Check out our other great knowledge resources:
eBooks – on Improving Sales Performance
Our Insights – Explore a cross-section of up-to-date content on Sales Improvement, Business Growth, Recruitment, and Digital Marketing
Case Studies – completed assignments around the world
The Sales Focused CEO: Looking at Business Through a New Lens
Listen to The Sales Focused CEO online at our website – all chapters for Free.
Listen to the Introduction and learn how to address sales
and growth challenges as a CEO.
Available Now Through:
Since its first publication in 2001, this book has become renowned as the directors handbook for those small to mid-sized companies demanding immediate results for stagnating, distressed or businesses suffering a plateau in sales performance. It provides a catalyst for future prosperity.
This book provides clarity to those seeking improved sales performance and sales effectiveness of their teams. It provides the foundations for sales growth and sales planning.
This is the challenge faced by businesses across the nation and in their overseas offices, particularly post the global financial crisis. The proven methodology within Get Sales Focused has assisted companies achieve sustainable and profitable increases in sales results of well over 42% for client companies in just 90-120 days. These methods are focused on immediate turnarounds in sales performance.
If you want to change the results your company and sales team produce, then Get Sales Focused is a must-read.
Available in Paperback and Kindle through all Amazon Sites.
Click to order through Amazon USA – paperback or kindle
Click to order through Amazon Australia – kindle
If you are a CEO or an executive with a sales force operating in your organisation or a sales manager charged with responsibility of sales growth, then this book is a must read.
In today’s economies many of the past traditions associated with sales forces have become redundant. A new era requires improved sales performance and new thinking in how sales forces are managed is required.
Kirkus Reviews Says:
A welcome update on building a sales force in the new economic environment. Crane offers important advice to companies, including how to refocus, why a new kind of sales manager is necessary, the importance of systems, keys to developing the right relationship between sales and marketing, and, perhaps most importantly, ways to transform not just the sales force but the manner in which the company does business.
Rather than serve up a sugarcoated, lightweight primer, Crane delves deeply into the messy, complex world of corporate selling. She strongly lobbies for “embracing transformation from within,” even though she makes clear that there are no easy answers. Of course, making a case for taking action is one thing; executing a plan of action is quite another, so it’s helpful that Crane includes three pertinent case studies at the end of the book to show in detail how business’ transformations can impact sales in today’s market.
“Don’t be yesterday’s company in tomorrow’s world,” she urges.
While some business executives may find the author’s assessment sobering if not downright depressing, this book provides the wake-up call many may need to stoke up their sales forces.
Available in Paperback and Kindle through all Amazon Sites.
Click to order through Amazon USA – paperback or kindle
Click to order through Amazon Australia – kindle
- USA – click here
- Australia – click here
- USA – click here