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Increasing Sales Coverage

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A change in sales culture for this UK company and a revised sales strategy, supported this company to achieve a 25% increase in revenues in twelve months. Read their story.

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About the Author: Adele Crane

A leader in Implementation Consulting.
2020 – Top 100 Magazine – Australian Business Professional. CEOs and Managing Directors have relied on Adele Crane to solve challenges with the performance of their sales and marketing since 1990. Her consulting experience in delivering results in 90-120 days is unprecedented by any other known sales and marketing consulting professional in the world. As an author of 3 acclaimed books, appearances on major media, and publications in USA, NZ and Australia, Adele’s experience brings fresh thinking and contemporary practices to business.

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Their focus on industry best practice, the company was declining. A sales transformation and focus on Sales Best Practice returned them to growth and profit.